What Does a PPC Specialist Do?

A PPC specialist is responsible for creating and implementing paid search campaigns. He or she manages the bids for the campaign, researches keywords, and recommends changes to the team. A PPC specialist should be well-versed in Excel, since this program is used to track the success of each campaign. A savvy individual can use spreadsheets […]

What Does a PPC Specialist Do? was first seen on Wizard Web Design