ENTAIN AND ARENA RACING COMPANY SIGN GROUND-BREAKING MEDIA RIGHTS AND DISTRIBUTION DEAL FOR HORSE RACING AND GREYHOUND RACING

ENTAIN AND ARENA RACING COMPANY SIGN GROUND-BREAKING MEDIA RIGHTS AND DISTRIBUTION DEAL FOR HORSE RACING AND GREYHOUND RACING

Entain and Arena Racing Company (Arena Racing) today announce the signing of a ground-breaking long-term media rights deal that covers horse racing media rights and establishes a landmark joint venture between Entain and Arena Racing for greyhound racing, through to 31st December 2029.

This exciting long-term deal will deliver a compelling range of horse racing and greyhound racing product for Entain’s retail & digital channels, Ladbrokes & Coral, as well as for its digital brands – Betdaq, Bwin and Sportingbet, and will launch a joint venture between the two parties for the distribution of greyhound racing content from Entain, Arena Racing and Independent greyhound tracks.

Continue reading ENTAIN AND ARENA RACING COMPANY SIGN GROUND-BREAKING MEDIA RIGHTS AND DISTRIBUTION DEAL FOR HORSE RACING AND GREYHOUND RACING at Sports Betting Operator.