BetMGM announce sponsorship of County Hurdle on Gold Cup Day at Cheltenham Festival

8th March 2024: BetMGM, is proud to announce its sponsorship of the County Hurdle on Gold Cup Day at the Cheltenham Festival on Friday 15th March.

Title sponsorship of the second race of the most prestigious day in the National Hunt calendar ensures BetMGM’s first Cheltenham Festival is a landmark moment.

The sponsorship kicks off a long-term agreement with the Jockey Club that will see the BetMGM brand become title sponsors of key National Hunt races throughout the racing calendar. This is in addition to other title racedays sponsorships across Jockey Club-owned racecourses.

The agreement underlines BetMGM’s unwavering commitment to UK horse racing, injecting a fresh wave of excitement for customers looking forward to the Festival. BetMGM is also offering never-before-seen offers to new and existing customers to mark its first Cheltenham Festival.

 Commenting ahead of the Cheltenham Festival, Sam Behar, UK Director at BetMGM said: “We are thrilled to sponsor the County Hurdle. This is the brand’s first Festival and we’ve marked it in the best possible way. We’re dedicated to providing an entertaining betting experience for racing fans across the country, and have undoubtedly gone the extra mile in giving customers market leading offers.”

BetMGM’s Cheltenham Festival offers include:

  • Welcome offer: New customers can bet £10 and get £60 in Free Bets.
  • New customers only. 7 days to place qualifying bet to receive 6xFree Bets: 4x£10 Horse racing, 2x£10 Accas. 7 day expiry. T&Cs and exclusions apply. Stake not returned. 18+ 
  • Money back: Punters can opt-in daily for a second chance on the first race at
    Cheltenham Festival, with money back as a free bet up to £20.
  • Opt in daily for Second Chance on the first race (13:30) at Cheltenham Festival. Max stake £20. Money back as Free Bet on Horse Racing. T&Cs apply. 18+ org
  • Golden silks: Punters can double their odds on any race every day by opting in to receive up to 1x 100% profit boosts to be used at Cheltenham Festival.
  • Opt in to receive 100% Profit Boosts on the Cheltenham Festival daily. Max stake £20 & max win £10k. Singles only. T&Cs apply. 18+
  • 10 places in the BetMGM County Hurdle: BetMGM is paying up to 10 places on the BetMGM County Hurdle.
  • £5 free bet: Free bet for new and existing customers on the BetMGM County Hurdle.
  • New and existing customers. £5 Free Bet to be used as a WIN ONLY bet on the BetMGM County Hurdle. Exclusions apply. Winnings paid as cash. T&Cs apply. 18+
  • Double your odds on any horse in the Gold Cup: Punters can double their odds on any horse
    in the Gold Cup, up to £20, by opting in ahead of the race on Friday 15th March.
  • Opt-in required. Valid from 09:00 on 15/03/24 to 15:30 on 15/03/24. Max stake £20 for 100% Profit Boost on Cheltenham Gold Cup market. Max win £10k. Cashed out & partially cashed out bets excluded. T&Cs apply. 18+ org

BetMGM has also launched its first Cheltenham TV spot and is running a digital out of home campaign throughout the Festival, welcoming racing fans to ‘Fabulous Cheltenham’ and highlighting the offers available.

BetMGM has tools in place to support players who are feeling uncomfortable about their gambling,

including human customer support available 24/7. Also in place are deposit, loss, session and wagering limits, self-exclusion and ad-limiting tools.

For more information on BetMGM and to take advantage of these exclusive offers, please visit

About BetMGM UK:

BetMGM UK, is a new sports betting and online casino proposition bringing a new golden era to the UK iGaming space. Offering unbeatable odds, enhanced offers and supersized jackpots never before seen in the UK. Learn more at

BetMGM UK is operated by LeoVegas Group, a subsidiary of the global gaming and entertainment company MGM Resorts International (NYSE: MGM).

BetMGM announce sponsorship of County Hurdle on Gold Cup Day at Cheltenham Festival was first seen on Sports Betting Operator