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General will tend to unify commercial vehicle part
General will tend to unify commercial vehicle parts
Dongfeng Commercial Vehicle Company and Dongfeng Electric Company signed a cooperation agreement, the relevant market of production of spare parts of Dongfeng Electric will give Dongfeng Commercial Vehicle franchise exclusive control. According to the sales cooperation agreement signed by both sides, the of Dongfeng electrical production equipped with the the Dongfeng dCi11 and 4H engine series of market spare parts Dongfeng trucks for sale Company will be authorized to market the headquarters of the franchise has exclusive control, Dongfeng Electric will no longer exclusive control products to third-party supplier. Dongfeng Commercial Vehicle Company Sales & Marketing Service Assurance Division at Headquarters to the Dongfeng Electric Company is committed to parts of the procurement of certain indicators, and enjoy sales related preferential policies on the basis of indicators completed.
"User belongs to this from happening hindsight, did not realize the vehicle fails, should buy the parts, resulting in the vehicle replacement parts, the problem still not been resolved." The industry believes that , trucks sale business to push pure initiatives of spare parts is correct, and is conducive to the accessory system for regulating the commercial vehicle industry, but it must be in-depth market, allowing users to truly understand the genuine parts can reduce the cost. Rampant old Steyr spare parts market turmoil
Due to the influence of the old Steyr platform, the market has the flow of low-quality low-cost components, cause the user can buy the appropriate accessories, the quality problem is not the original pieces. Most car companies, said to come to a consensus as to ensure the normal use, the franchise has exclusive control of a particular components from the source to ensure product quality initiatives.
From industry trends and specifications of spare parts system is good. "Certain insiders told reporters, originally Apart from the DF and the liberation of all vehicle manufacturers are basically Steyr platform based. "Even the parts engraved Shaanxi Auto heavy truck parts logo, but the manufacturing process of the corresponding supporting manufacturers are almost impossible to specifically require a manufacturer to supply their own independently.
Therefore, during use, the user can feel, regardless of the heavy duty truck parts or Shaanqi, and will not appear too much a problem. "As in recent years, and constantly develop new products to meet market demand, the difference was gradually opened." To an industry source said the commonality of the chassis, but also the gradual emergence of differentiation. "Then there are the cab. This happens, the general level of smaller and smaller, spare parts supply, or the comparative lack of."
SAIC Iveco Hongyan person in charge of new products to market often suspended period. "In other words, the product must be on the amount, accessories to be able to continue to supply."
Franchise exclusive control to help standardize the market
In October 2011, the general manager of Dongfeng cummins for sale Zhu Fushou "commercial vehicle" strategy, the next five years, Dongfeng Motor in Shiyan City, invested 14 billion yuan for the development of heavy commercial vehicles, buses, minor car zero parts and equipment business. Among them, regulating the commercial vehicle spare parts market is the key to the next step in the development of Dongfeng Commercial Vehicle. , Dongfeng commercial vehicle that has been plagued by Dongfeng commercial vehicle spare parts market is not standardized expected to be resolved.
How, then, the implementation of genuine parts? SAIC Iveco Hongyan relevant responsible person said: "First, the assembly on the vehicle's spare parts, in order to facilitate business-to-product quality and after-sales service management control, vehicle manufacturers may require supporting manufacturers in the production process marked. heavy truck spare parts will be labeled China's heavy truck LOGO. original designed for, such as a joint venture of SAIC Iveco Hongyan, due to the introduction of Italian technology, supporting manufacturers in Italy to set up joint ventures in China, we have preferred component parts of this part of the enterprise. "
"It is understood that, in addition to the Dongfeng commercial vehicle, heavy truck and Shaanxi Auto also doing work in this area." Certain people in the industry, said: "My understanding is that the specifications of spare parts, and quality management from the supporting system, play a role in regulating the market . "
In fact, the majority of cummins 4bt companies have begun work in this area. "Enterprises require appropriate labeling of the supporting manufacturers, and so are we." Relevant person in charge of Shaanxi Auto heavy truck, said the implementation of genuine parts, mainly to protect the quality and after-sales system, parts management and quality can be helpful.
Accessories universal or will tend to unify
So, if each heavy truck companies requires a spare parts business franchise specifically for whether there will be to grab resources?
In this regard, SAIC Iveco Hongyan relevant responsible person said: "At present, the parts industry as a whole industry concentration is not high, grab the resources will not happen."
Certain industry to acknowledge: "from the point of view of industry trends, corporate franchise exclusive control of spare parts system conducive to the development and future commercial vehicle spare parts also will gradually move closer to universal high degree of direction."
"At present, each cummins generator companies are doing their own new products, each with its own standards, industry standards will gradually unify the enterprise standard. By then, the degree of common parts will once again increase." Certain people in the industry said.
Published Date:
29/04/2012
Modified Date:
29/04/2012







What is retained
What is retained
Recently, the commercial vehicle industry has launched a new joint venture tide. For many of the new joint venture, Dongfeng trucks on sale successful experience may be worth learning from.
The success of Dongfeng Commercial Vehicle can not be separated from the Japanese production and learn, however, the joint venture to success is retained. No Dongfeng brands reservations, no reservations Dongfeng products and technologies, without the reservation of the staff of Dongfeng Commercial Vehicle, Dongfeng the spirit to retain the Dongfeng commercial vehicle joint venture success is unthinkable.
As many people feared, the china trucks joint venture that there are two problems. A car joint ventures, these enterprises use foreign brands, weak independent development capabilities; another in commercial enterprises, including joint venture has failed the heavy truck and Volvo, Fujian Automobile and Daimler The joint venture, Yaxing and Mercedes-Benz joint venture, as well as Fast and Eaton's joint venture, the product of a joint venture commercial enterprises tend not to fit the Chinese market, either too expensive or retrofitting and updating is too slow.
Therefore, the industry has such a statement, the majority of joint venture failure of the truck engine business. However, from the Dongfeng commercial vehicle joint venture in eight years of practice, the Sino-foreign joint venture is more successful. Dongfeng Commercial Vehicle Company, a joint venture success and failure of the joint venture biggest difference in where?
First, Dongfeng commercial vehicle joint venture is based on the Chinese side is dominant. Regardless of brand or technology, procurement, production and sales to China as the leading foreign capital, management methods.
Familiar with the market and consumer demand due to China, the China-led product development to ensure products meet the consumer demand; In addition, the use of foreign brands and models, can be reduced to pay for expensive technology transfer fee and brand usage fee, dramatically reducing the cost of the product . Moreover, a gradual improvement in China's existing product system can also reduce a new brand to enter the market to pay for expensive promotional expenses.
Therefore, Dongfeng commercial vehicle cummins parts on the one hand learn from Nissan in product development and manufacturing of advanced experience, improved product quality, reduce production costs, while development and production for the Chinese consumer market products, and therefore a success.
In fact, similar to the Dongfeng Commercial Vehicle parts for engine China-based Chinese brands and products, foreign joint venture to provide technical and management support, such as the SAIC-GM-Wuling, is also a great success in a similar joint venture mode. "Dongfeng" brand is still retained in the joint venture, which is a joint venture with all the passenger car business is different. Can be said that Dongfeng commercial vehicle, brand, technology, factories, personnel, channels and other cummins 6bt resources are preserved. It is retained, absorbed, before the formation of increasingly strong competitiveness of Dongfeng Commercial Vehicle.
Published Date:
29/04/2012
Modified Date:
29/04/2012



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