General will tend to unify commercial vehicle parts
Vehicle Company and Dongfeng Electric Company signed a cooperation agreement,
the relevant market of production of spare parts of Dongfeng Electric will give
Dongfeng Commercial Vehicle franchise exclusive control. According to the sales
cooperation agreement signed by both sides, the of Dongfeng electrical
production equipped with the the Dongfeng dCi11 and 4H engine series of market
spare parts Dongfeng trucks for sale
Company will be authorized to market the headquarters of the franchise has
exclusive control, Dongfeng Electric will no longer exclusive control products
to third-party supplier. Dongfeng Commercial Vehicle Company Sales &
Marketing Service Assurance Division at Headquarters to the Dongfeng Electric
Company is committed to parts of the procurement of certain indicators, and
enjoy sales related preferential policies on the basis of indicators
"User belongs to this from happening hindsight, did not realize
the vehicle fails, should buy the parts, resulting in the vehicle replacement
parts, the problem still not been resolved." The industry believes that , trucks sale
business to push pure
initiatives of spare parts is correct, and is conducive to the accessory system
for regulating the commercial vehicle industry, but it must be in-depth market,
allowing users to truly understand the genuine parts can reduce the cost.
Rampant old Steyr spare parts market turmoil
Due to the influence of the old
Steyr platform, the market has the flow of low-quality low-cost components,
cause the user can buy the appropriate accessories, the quality problem is not
the original pieces. Most car companies, said to come to a consensus as to
ensure the normal use, the franchise has exclusive control of a particular
components from the source to ensure product quality initiatives.
industry trends and specifications of spare parts system is good. "Certain
insiders told reporters, originally Apart from the DF and the liberation of all
vehicle manufacturers are basically Steyr platform based. "Even the parts
engraved Shaanxi Auto heavy truck parts
the manufacturing process of the corresponding supporting manufacturers are
almost impossible to specifically require a manufacturer to supply their own
Therefore, during use, the user can feel, regardless of the
heavy duty truck parts or Shaanqi, and will not appear too much a problem. "As
in recent years, and constantly develop new products to meet market demand, the
difference was gradually opened." To an industry source said the commonality of
the chassis, but also the gradual emergence of differentiation. "Then there are
the cab. This happens, the general level of smaller and smaller, spare parts
supply, or the comparative lack of."
SAIC Iveco Hongyan person in charge of
new products to market often suspended period. "In other words, the product must
be on the amount, accessories to be able to continue to supply."
exclusive control to help standardize the market
In October 2011, the general
manager of Dongfeng cummins for sale
Fushou "commercial vehicle" strategy, the next five years, Dongfeng Motor in
Shiyan City, invested 14 billion yuan for the development of heavy commercial
vehicles, buses, minor car zero parts and equipment business. Among them,
regulating the commercial vehicle spare parts market is the key to the next step
in the development of Dongfeng Commercial Vehicle. , Dongfeng commercial vehicle
that has been plagued by Dongfeng commercial vehicle spare parts market is not
standardized expected to be resolved.
How, then, the implementation of
genuine parts? SAIC Iveco Hongyan relevant responsible person said: "First, the
assembly on the vehicle's spare parts, in order to facilitate
business-to-product quality and after-sales service management control, vehicle
manufacturers may require supporting manufacturers in the production process
marked. heavy truck spare parts will be labeled China's heavy truck LOGO.
original designed for, such as a joint venture of SAIC Iveco Hongyan, due to the
introduction of Italian technology, supporting manufacturers in Italy to set up
joint ventures in China, we have preferred component parts of this part of the
"It is understood that, in addition to the Dongfeng commercial
vehicle, heavy truck and Shaanxi Auto also doing work in this area." Certain
people in the industry, said: "My understanding is that the specifications of
spare parts, and quality management from the supporting system, play a role in
regulating the market . "
In fact, the majority of cummins 4bt
companies have begun work in this area. "Enterprises require appropriate
labeling of the supporting manufacturers, and so are we." Relevant person in
charge of Shaanxi Auto heavy truck, said the implementation of genuine parts,
mainly to protect the quality and after-sales system, parts management and
quality can be helpful.
Accessories universal or will tend to unify
each heavy truck companies requires a spare parts business franchise
specifically for whether there will be to grab resources?
In this regard,
SAIC Iveco Hongyan relevant responsible person said: "At present, the parts
industry as a whole industry concentration is not high, grab the resources will
Certain industry to acknowledge: "from the point of view of
industry trends, corporate franchise exclusive control of spare parts system
conducive to the development and future commercial vehicle spare parts also will
gradually move closer to universal high degree of direction."
companies are doing their own new products, each with its own
standards, industry standards will gradually unify the enterprise standard. By
then, the degree of common parts will once again increase." Certain people in
the industry said.
What is retained
Recently, the commercial vehicle industry has launched a new joint venture tide. For many of the new joint venture, Dongfeng trucks on sale
successful experience may be worth learning from.
The success of Dongfeng Commercial Vehicle can not be separated from the
Japanese production and learn, however, the joint venture to success is
retained. No Dongfeng brands reservations, no reservations Dongfeng
products and technologies, without the reservation of the staff of
Dongfeng Commercial Vehicle, Dongfeng the spirit to retain the Dongfeng
commercial vehicle joint venture success is unthinkable.
As many people feared, the china trucks
joint venture that there are two problems. A car joint ventures, these
enterprises use foreign brands, weak independent development
capabilities; another in commercial enterprises, including joint venture
has failed the heavy truck and Volvo, Fujian Automobile and Daimler The
joint venture, Yaxing and Mercedes-Benz joint venture, as well as Fast
and Eaton's joint venture, the product of a joint venture commercial
enterprises tend not to fit the Chinese market, either too expensive or
retrofitting and updating is too slow.
Therefore, the industry has such a statement, the majority of joint venture failure of the truck engine
business. However, from the Dongfeng commercial vehicle joint venture
in eight years of practice, the Sino-foreign joint venture is more
successful. Dongfeng Commercial Vehicle Company, a joint venture success
and failure of the joint venture biggest difference in where?
First, Dongfeng commercial vehicle joint venture is based on the Chinese
side is dominant. Regardless of brand or technology, procurement,
production and sales to China as the leading foreign capital, management
Familiar with the market and consumer demand due to China, the China-led
product development to ensure products meet the consumer demand; In
addition, the use of foreign brands and models, can be reduced to pay
for expensive technology transfer fee and brand usage fee, dramatically
reducing the cost of the product . Moreover, a gradual improvement in
China's existing product system can also reduce a new brand to enter the
market to pay for expensive promotional expenses.
Therefore, Dongfeng commercial vehicle cummins parts
on the one hand learn from Nissan in product development and
manufacturing of advanced experience, improved product quality, reduce
production costs, while development and production for the Chinese
consumer market products, and therefore a success.
In fact, similar to the Dongfeng Commercial Vehicle parts for engine
China-based Chinese brands and products, foreign joint venture to
provide technical and management support, such as the SAIC-GM-Wuling, is
also a great success in a similar joint venture mode.
"Dongfeng" brand is still retained in the joint venture, which is a
joint venture with all the passenger car business is different. Can be
said that Dongfeng commercial vehicle, brand, technology, factories,
personnel, channels and other cummins 6bt
resources are preserved.
It is retained, absorbed, before the formation of increasingly strong competitiveness of Dongfeng Commercial Vehicle.